You have all the pieces. They just don’t fit together anymore.
I help established online business owners make sense of an online presence that no longer quite fits, so they can see what’s working, what needs attention, and how to bring it all into alignment with the business they’ve grown into.
Clear Direction
Aligned Messaging
Confident Visibility
Your business is established...
... but your online presence may not reflect where you are now.
Do you find yourself wondering:
- Does my website still represent my business well?
- Is something outdated, unclear, or creating confusion?
- What am I too close to see?
- Do I really need a big overhaul, or just a few smart changes?
- What actually needs fixing first?
You don’t need to tear everything apart.
You need fresh eyes on the full picture so you can see what still works, what’s gotten out of alignment, and exactly what to fix first.
That's where I come in.
WHEN SOMETHING FEELS OFF
I know how frustrating it is to sense that something in your online presence needs attention, but not know exactly what's wrong or where to start.
When everything feels important, it’s easy to get stuck second-guessing what to change... or whether you should change anything at all.
You just need someone outside the business to step back, look at the big picture, and make sense of what’s there.
A FRESH PERSPECTIVE
With more than 20 years of experience across websites, social media, ecommerce, and online business, I know how to spot what’s working, what’s creating confusion, what’s missing, and what deserves your attention first.
That’s what the Online Presence Audit is designed to do.
You’ll come away with a clearer picture of how your business is showing up online, and clear direction about what to fix, what to leave alone, and what to do first.
MICHELLE
MEET MICHELLE
Hi, I'm Michelle.
I’m good at seeing the big picture, and spotting the things that are easy to miss when you’re too close to your own business.
After more than 20 years working with websites, messaging, design, and online business, I know how to see what's working and what's creating confusion.
That’s what I bring to your Online Presence Audit: a fresh set of eyes to help you make sense of your online presence and what to do about it.
What you'll walk away with:
See the Full Picture
A thoughtful review of your online presence so you can finally see what’s working, what feels out of sync, and what may be creating confusion.
See exactly what needs your attention.
Know What to Do First
A prioritized action plan that shows you what to fix, what to leave alone, and what can wait.
Leave with a clear order of priorities.
Feel Confident About What's Next
A one-on-one Zoom session where we’ll talk through what I found, answer your questions, and make sure the recommendations fit the business you’ve grown into.
Know why each next step makes sense.
What to expect:
Here's exactly what you can expect from beginning to end.
STEP 1
Book Your Audit
Choose a time that works for you, answer a few quick questions, and complete your payment and booking.
Then you’ll receive a short pre-audit questionnaire so I can get familiar with your business before we meet.
STEP 2
Meet on Zoom?
Before our call, I’ll review your online presence and identify what’s working, what’s missing, and what deserves attention.
Then we’ll meet on Zoom to walk through what I found, answer your questions, and talk through what matters most for your business.
STEP 3
Leave with a Clear Plan
- You'll receive a written recap and custom action plan with your personalized priorities, recommendations, and next steps.
One clear conversation can change how everything feels.
What clients say:
Peaceful and confident again
“I was stuck, full of doubt, and unsure if I was making the right move. Michelle helped me trust my new idea, and move forward with clarity and confidence. I finally feel peaceful and excited again.”
Lauren M.
Author & Creative Entrepreneur
I finally found my voice
“After years of feeling unclear, Michelle helped me articulate what I truly do and the impact I want to create. I finally feel confident, aligned, and excited about my business again. Her clarity and care changed everything for me.”
LeAnna C.
Integrative Health Coach
Trusted by thoughtful online business owners navigating growth and transition.
Here's what you'll get:
Comprehensive Online Presence Review
Business, offers, messaging, and website influence each other, so we look at the full picture to understand what's really going on.Comprehensive Online Presence Review
I look at your online presence as a whole so you can see what’s working, what’s missing, and what needs attention.
We identify what's actually changed
Together, we'll separate what still fits from what you've outgrown, so your business starts making sense again.Customer Journey Review
I follow the path a potential customer might take to spot places where they could hesitate, get confused, or drop off.
You'll understand why things have felt so off
Often, the greatest relief comes from finally seeing what's really going on beneath the surface.Messaging & Clarity Review
I look at how clearly you explain what you do, who you help, and why it matters so potential customers understand your value quickly.
You'll have words for the business you've grown into
Together, we'll put words to what's changed so you can describe your business in a way that finally feels accurate.Trust & Credibility Review
I look for the signals that help potential customers feel confident choosing you, including testimonials, reviews, credentials, and results.
You'll leave with priorities identified
You'll know what deserves your attention first, what can wait, and why.Cross-Platform Consistency Review
I review your website, social profiles, listings, and messaging together to make sure your business feels consistent wherever someone finds you.
You'll receive a written recap and next-steps plan
You'll have everything in one place to come back to whenever you need it.Prioritized Action Plan
You’ll receive clear recommendations organized by priority, so you know what to tackle now, what can wait, and what to leave alone.
If you're still deciding, this may help.
Honest answers to the questions most people don’t say out loud.
What if I don't know what I need yet?
That's actually one of the best reasons to book.
Most people come feeling like something is off, but they can't quite explain why. They wonder if they need a new website, better messaging, a different offer, or a complete rebrand.
You don't need to figure that out before we meet. That's what we'll untangle together.
Your only job is to show up with an openness to look at your business with fresh eyes.
By the end of our conversation, you'll have a much clearer understanding of what's actually going on and what deserves your attention first.
Is this a strategy session or a coaching session?
Not in the traditional sense.
The Untangle Session is a focused conversation designed to help you make sense of where your business is today.
Together, we'll step back and look at your business as a whole so we can identify what's aligned, what isn't, and what deserves your attention next.
There's no pressure, no long-term commitment, and nothing to prove.
Just a thoughtful conversation that helps you make sense of what's changed and what comes next.
Will you tell me exactly what to do?
I'll help you understand what makes the most sense for your business.
Instead of a one-size-fits-all formula, you'll leave with:
• A clear understanding of what's actually misaligned
• Confidence about what deserves your attention first
• Personalized next steps that fit your goals, capacity, and business
My role isn't to hand you someone else's roadmap. It's to help you see your business clearly so you can make decisions that feel thoughtful, intentional, and right for you.
Is this helpful if I already have a website?
Yes. Most of my clients do. Or two!
This isn't about starting over. It's about understanding what's still working, what's no longer fits, and what your website actually needs next.
Often, the biggest relief comes from realizing you don't need a complete rebuild. You just need to know what deserves your attention first.
Do you offer done-for-you implementation?
Not as part of the Untangle Session.
This session is intentionally clarity-first. Before you invest time or money making changes, we make sure you're solving the right problem.
If you decide you'd like help afterward, I do offer additional services, including a 4-hour Messaging Intensive, visual branding and website style sessions, and website implementation support.
Some clients continue working with me. Others take their action plan and implement it on their own.
Either way, you'll leave knowing exactly what makes the most sense for your business.
Maybe you don't need to start over. Maybe it's just time to untangle what's changed.
You don't have to have it all figured out.
You don't need to sort it out before we meet.
We'll sort through it together.